Life is Complicated


LOOKING GOOD SHOULDN'T BE

Introducing personal shopping services for guys — all online and for a low flat fee.

 
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When you look good, you feel great. But shopping sucks, even when you know what you like. Personal stylists can cost thousands of dollars, while “free” styling services (let’s call them Crunk Tlub) churn out an army of lookalikes.

There’s a better way. Save time & money shopping with Style Girlfriend while receiving truly personalized attention.

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The Benefits

ALL THE
BRANDS


We don’t carry products. We make online purchasing recs by searching the internet so you don’t have to. The result? You look like YOU, not one of the Crunk Tlub client zombie army.

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YOU COME
FIRST



The fee you pay covers our costs up front, so we’ll never try to upsell you on anything you don’t need. Oh, and we’ll always keep our eyes peeled for a good sale.

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A TEAM YOU
CAN TRUST



We’ve been sharing guys’ style tips & shortcuts for years. Now, you can get a personalized shopping list that fits your budget, body type, and (duh) style.

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IN THE
DRIVER'S SEAT



We suggest what to buy. You pull the trigger. That means you’ll never be surprised by a delivery you don’t like, or have to coordinate annoying returns.

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How It Works


Style Girlfriend is the best way to refresh or reboot your wardrobe. Start from scratch, or update your style with the help of your very own digital shopper from Team SG.


01

Kick Off

Sign up for a wardrobe Refresh (when you want help picking out a specific outfit, or need a few new things to round out your wardrobe) or a Reboot (for a full style overhaul) and get matched with a member of Team SG. Anything you want us to know ahead of time? Now’s the time to share it.


02

Let's Chat

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Over Skype, tell us what you want (what you really really want). We'll talk through wardrobe needs, budget, weird body insecurity stuff about your ankles or your abs, and style inspiration so your digital shopper can find the exact right pieces for you.


03

Shop With Ease

LineYou’ll receive a curated online shopping list with just what you need. From there, simply buy what you like. You’ll save hours shopping and feel more confident in your purchases.


04

Get Inspired

Remixing what’s in your closet now with new purchases can be a challenge. Along with recommended items to buy, we’ll share outfit ideas and styling tips so you get more bang for your wardrobe buck.


05

Stay Connected

LineYou can always find outfit inspiration and shopping tips on StyleGirlfriend.com. And when it’s time for your next refresh or reboot? Your digital shopper will be waiting.
 
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WHAT GUYS ARE SAYING

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OUR FAN CLUB

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